FAQ Primer

faq_lgNo matter how comprehensive your web site or listing is, your potential guests will have questions they want to ask. Often, the answers are already on the listing!

Most owners have experienced the frustration of having to respond to emails with information that is already shown on their website. From the perspective of someone looking at your listing, they have probably visited dozens of vacation rental sites and looked at hundreds of listings, many of which don’t provide the information they are looking for.

To make things easier, prospective renters will compile one list of questions to ask, and mass email it. The temptation is to tell them to look at your listing where they will find what they are looking for but a better way of connecting and getting them to convert is to create a PDF list of frequently asked questions and additional information and send that, along with a friendly note.

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About the author

Heather Bayer