0 Shares VRS095 – Hooking Your Guests with Great Copywriting with Jessica Vozel If you think about the last time you read a good novel, it probably wasn’t the story that got you immersed in the book to start with, it was the opening lines; the way the writer drew you into the narrative, and the descriptive text that had you identifying with the characters from the get-go. […]
0 Shares VRS087 – CEO and Founder of Canada Stays Mark Bordo Some years ago when Cottage Blogger was in its infancy, and the cottage rental market here in Ontario was meeting some challenges of change, I came across a new listing site. Cottage Country.com was a start-up, and at first glance seemed like every other listing site that was sprouting up at that time. They were […]
0 Shares VRS078 – Landing Pages and Lead Generation For Your Vacation Rental Business I have a big confession to make and it’s a little embarrassing. We do not have a mailing list…………yes I hear the crickets too. I don’t mean for Cottage Blogger – that’s different. If you check out the top of our home page you’ll see there is my free book – Staged to Rent (our lead […]
0 Shares VRS075 – Pesky Vacation Rental Owners and Social Media Tips with Lynn Abaté Johnson The title of this episode refers to a recent Skift article that pointed to a challenge that’s been in front of the big listing sites and OTAs from the outset: “Major players from Airbnb and HomeAway to the Priceline Group and TripAdvisor have tapped into only about one-fifth of the addressable $100 billion vacation rental […]
0 Shares VRS066 – WordPress for Vacation Rental Owners With Alan Egan In this episode I talk once again to vacation rental bookings expert Alan Egan from Rentmoreweeks.com. The last time we connected on the podcast was just over a year ago and it was at the time Alan had launched his course on Google Plus – Bookings Plus 4G so we caught up with what has happened […]
0 Shares VRS060 – Touch Stay: The evolution of the welcome book with Andy McNulty From the founder of Getaway Earth and Vacation Insider Guides, comes Touch Stay – the “Online Welcome Pack for the Digital Age”, and it was a real delight to have Andy McNulty back on the show to talk about it. This testimonial from a Touch Stay client shows that Andy has found that sweet spot […]
0 Shares VRS059 – Make Video For Vacation Rental Your Goal for 2015 with Lou Bortone One of my goals for 2015 is to create video content for my agency site. I want to help guests make great vacation choices and provide information to our owners on how to make their properties even more welcoming. But….I have been putting it off, because it seemed way too complicated and my perfectionism is […]
0 Shares VRS054 -12 Tips to Boost your Marketing Presence with Adam Norko Marketing for your vacation rental is a serious business and needs a budget, a strategy that delivers a positive ROI, together with time and attention. And, it can also be a lot of fun. My guest in this episode is Adam Norko, Sales and Marketing Director at PointCentral smart home control. Before that, Adam spent […]
0 Shares VRS053 – Amy Blomquist – Vacation Rental Owner and Memory Creator Wherewaterfalls is Amy Blomquist’s vacation rental property in Loma Mar, California. A beautifully presented and photographed off-the-beaten-track home that delights every guest that visits. I could just say that, but in fact there is far more to it …..a fascinating story of Scandinavian immigrants who crossed the ocean in the 19th century, built a business […]
0 Shares Vacation Rental Website Marketing Makeover – From Paul Montreal A Guest Post From Paul Montreal over at turnaroundtuesday.org About the author Paul Montreal runs Turnaround Tuesday. A weekly, website makeover clinic. For Entrepreneurs who have a website and a dream, but aren’t getting the results they expected. Anyone can apply for a free marketing makeover at http://turnaroundtuesday.org/apply/ I’m doing a mash-up marketing makeover […]
