All posts in "Vacation Rental Marketing"
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VRS026 – The Vacation Rental Makeover Edition with Jay William

I’ve been following Matt Landau’s makeover of Amy Firman’s website with huge interest, as he’s brought in a skilled copywriter to help with text, a professional photographer to take amazing images and Jay William from Villa Marketers to create a stunning website. So, I was delighted to welcome Jay to be my guest on this […]

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VRS025 – How to Use Hypnotic Language to Create Great Emails and Vacation Rental Listings

In the 1990’s, I spent three years studying hypnotism and hypnotherapy for my post graduate psychology diploma in pyschotherapy & counselling, and after being in private practice for several more years, moved into management training specialising in marketing and communication skills.   Woven through all my seminars, presentations and workshops was a focus on the power […]

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VRS022 – Your Burning Vacation Rental Questions Answered

In our part of the world (Ontario, Canada), we have to wait until the spring before we can get to many properties that have been closed up for the winter. May is the hot month for listing new cottages onto the rental market as sales close and the snow finally disappears, and I’ve already been […]

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VRS020 – SEO for Your Vacation Rental Website with Steve Sasman

There is so much I have to learn about the vacation rental business and am always delighted to see someone new on the scene with valuable experience to share. Steve Sasman owns a successful rental property in Flagstaff, Arizona, and even though it is in an area dominated by larger resorts and established accommodation, he […]

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VRS019 – Sue B Zimmerman the Instagram Gal

My guest today in episode 19 is Sue Zimmerman – a social media powerhouse, entrepreneur extraordinaire, and thoroughly nice person!  Since starting her first business at age 13, Sue’s passion and drive for helping others to achieve success has had her founding eighteen separate businesses which made me ask which hour of the week she […]

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VRS011 – Words that Sell – Travel Copywriting with Erin Raub

I’ve been searching through online listings in the Bahamas recently because we are considering buying a property there and renting it out.  As part of the research I was looking at rental rates, occupancy levels and reviews, to see what works for owners, and what doesn’t.  This is totally unscientific and a statistician would no […]

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How we got 60 Reviews and created a loyal band of repeat guests

This week saw a milestone at Osprey Cottage and our 60th review.  It was from a group who have been to the cottage before but this was the first time they had posted a review so it was a delight to hear from them.  Since we have had such great success with this property, I […]

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